Thai Rice Export

Thai Brown Jasmine Rice Wholesale: Best Direct Offer

Thai brown jasmine rice wholesale

We sell Thai brown jasmine rice wholesale straight from our mill: whole grain Thai Hom Mali with the bran left on, new crop, sortexed, packed in vacuum bricks, 1kg to 25kg bags or 50 lb bags, and shipped worldwide by the container. If you supply health food stores, supermarkets, restaurants or food brands, this page tells you exactly what you’d be buying.

We’ll go through what brown jasmine rice is, the specs we ship to, how it’s packed to keep it fresh, how it cooks, what it’s used for, and how ordering Thai brown jasmine rice wholesale from us works from sample to container.

Thai brown jasmine rice wholesale
Thai brown jasmine rice wholesale from our mill in Thailand

Thai Brown Jasmine Rice Wholesale: What We Supply

ParameterOur standard spec
ProductThai brown jasmine rice (brown Hom Mali)
VarietyKDML 105 / RD15
TypeWhole grain, husk removed, bran layer intact
Purity92% minimum Hom Mali
Broken grains5% maximum
Moisture14% maximum
Average grain length7.0 mm minimum
Paddy grains5 per kg maximum
Damaged and discoloured grains1% maximum
Foreign matter0.1% maximum
Sorting100% sortexed
CropNew crop
PackingVacuum 1kg, 1kg to 25kg bags, 50 lb bags, private label
GMONot detected, lab report per lot

When you buy Thai brown jasmine rice wholesale, the limits that matter most are paddy grains and discoloured grains, because there’s no polishing step to hide defects. That’s why every lot of our Thai brown jasmine rice wholesale goes through the colour sorters before packing.

What Is Brown Jasmine Rice?

Brown jasmine rice is Thai Hom Mali rice that has had only its outer husk removed. The bran layer and germ stay on the grain, which gives it a light brown colour, a nutty taste and a chewier bite than white jasmine rice. It keeps the natural fragrance of Hom Mali, though the bran softens it a little.

White jasmine rice is the same grain with the bran polished off. That makes it whiter, softer and quicker to cook, but it also removes most of the fibre, minerals and vitamins in the bran. If you want the general background on brown rice and how it compares with white, the brown rice article on Wikipedia is a reasonable starting point.

In Thailand brown rice is often called khao klong. The jasmine version made from Hom Mali is the one most export buyers ask for, because it carries the Thai Hom Mali name and aroma that shoppers already know. The jasmine rice article on Wikipedia gives more background on the variety itself.

Thai white jasmine rice, the polished version of brown jasmine
White jasmine rice is the same grain with the bran polished off

Why Buyers Want Thai Brown Jasmine Rice Wholesale

Demand for whole grain rice has grown a lot, and Thai brown jasmine rice wholesale is the easiest way into that market for most buyers. The reasons our customers give:

  • Whole grain appeal. Shoppers looking for fibre and whole grains want brown rice, but many find ordinary brown rice dull. Brown jasmine has flavour and aroma.
  • The Hom Mali name. “Thai brown Hom Mali” or “brown jasmine rice” on a pack sells better than plain “brown rice”.
  • Higher margin. It’s a premium product with a higher shelf price than white rice.
  • Restaurant menus. Health-focused restaurants, poke and bowl chains and hotel breakfasts all use it.
  • Food manufacturing. Brown rice flour, snacks, cereals and ready meals use whole grain rice for the label claim.

If you’re building a whole grain range, it often sits next to Riceberry and red cargo rice. See our guides on Riceberry rice wholesale and Thai red cargo rice wholesale.

What the Bran Adds

The bran and germ are where most of a rice grain’s fibre, B vitamins, minerals and natural oils sit. Polishing removes them. Keeping them on is why brown rice counts as a whole grain and why it’s more filling than white rice.

We’re a rice mill, not a nutrition lab, so we won’t make health claims for you. If you want to print nutrition values or health statements on your pack, have the rice tested by an accredited lab in your market and check the claims against your local food rules. What we can say is that Thai brown jasmine rice wholesale buyers mostly sell it on three things: whole grain, fibre and natural Thai Hom Mali flavour. Those messages are simple, true and easy for shoppers to understand.

Brown Jasmine vs White Jasmine Rice

Thai brown jasmine riceThai white jasmine (Hom Mali)
ProcessingHusk removed onlyHusk and bran removed, polished
ColourLight brownWhite, translucent
TasteNutty, mildly fragrantFragrant, soft, sweet
TextureChewierSoft, slightly sticky
Cooking timeAbout 35 to 45 minutesAbout 15 to 18 minutes
Water ratio (by volume)About 1 : 1.75 to 2About 1 : 1.1 to 1.25
Shelf life9 to 12 months, longer in vacuum packs18 to 24 months
PriceHigher per tonLower per ton

Many buyers of Thai brown jasmine rice wholesale stock both. Our page on Thai Hom Mali rice covers the white version in detail.

Thai red cargo rice, a whole grain option next to brown jasmine
Thai red cargo rice, often stocked with brown jasmine

Shelf Life and Freshness

This is the most important thing to understand before ordering Thai brown jasmine rice wholesale. The bran layer contains natural oils. Over time, especially in heat, those oils slowly go stale and the rice can develop an off smell. Bran also attracts insects more than white rice does.

So brown rice has a shorter shelf life than white, and it needs more care in packing, shipping and storage. Here’s how we handle it:

  1. Mill close to shipment. We dehusk and pack brown jasmine rice shortly before loading, not months in advance.
  2. Control moisture. We aim for the lower end of the moisture range so the rice stays stable.
  3. Vacuum or nitrogen packing. For retail, vacuum bricks or nitrogen-flushed bags slow down oxidation and keep insects out.
  4. Liners for bulk bags. 25kg and 50 lb bags can have inner liners for extra protection.
  5. Clean, dry containers. Containers are checked and can be lined to reduce condensation.

Once your Thai brown jasmine rice wholesale order arrives, store it somewhere cool and dry, sell it in date order, and plan stock so it moves within its shelf life. In very hot climates, cooler storage makes a real difference.

Packing Options

We pack Thai brown jasmine rice wholesale for every type of buyer:

PackBest for
Vacuum brick, 1kgSupermarkets and health food stores. Longest shelf life, premium look
Laminated bag, 1kg to 5kgSupermarkets and grocers
Stand-up pouch with zipHealth and premium brands
10kg and 25kg bags with linerRestaurants, caterers, repackers
50 lb bagsFood service buyers who buy in pounds
Private labelRetailers and brands with their own design

Private label bags are printed with your design, in your language, with your barcodes. The first order needs printing cylinders made, which takes a couple of weeks. Our post on private label Thai Hom Mali rice explains the process.

How to Cook Brown Jasmine Rice

When you sell Thai brown jasmine rice wholesale to retailers or restaurants, cooking instructions are the thing customers ask about most. A method that works:

  1. Rinse the rice once or twice in cold water.
  2. Soak for 30 minutes if you have time. It shortens cooking and gives a softer grain.
  3. Use about 1 cup rice to 1.75 to 2 cups water.
  4. Bring to the boil, cover, and simmer gently for 35 to 45 minutes.
  5. Turn off the heat and leave covered for 10 minutes before fluffing.

In a rice cooker, use the brown rice setting if it has one. Brown jasmine rice is a little softer than ordinary long grain brown rice, so it often needs slightly less water. We’re happy to send cooking instructions you can print on your pack.

Organic Thai jasmine rice
Organic jasmine rice, a separate certified product

Selling Brown Jasmine Rice in Retail

If you’re adding brown jasmine to a shelf, a few things help it sell:

  • Put it next to white Hom Mali. Shoppers trading up to whole grain look for it near the rice they already buy.
  • Lead with the Thai name. “Thai brown Hom Mali rice” or “Thai brown jasmine rice” does better than “brown rice” alone.
  • Use smaller packs. 1kg and 2kg sell better than 5kg for brown rice, because households use it less often than white.
  • Show the grain. A clear window or vacuum brick lets shoppers see the colour.
  • Print clear cooking instructions. Many shoppers have never cooked brown rice and are put off by long cooking times. A soak tip helps.

Retailers who buy Thai brown jasmine rice wholesale often launch it alongside Riceberry, so the whole grain section has two strong options with different colours.

Using Brown Jasmine Rice in Food Service

Restaurants and caterers use brown jasmine rice differently from households. A few practical points for food service kitchens:

  • Soak in batches. Soaking for 30 minutes before cooking cuts cooking time and gives an even texture in big batches.
  • Use a dedicated cooker setting. Commercial rice cookers with a brown rice cycle give more consistent results.
  • Offer it as a choice. Many menus offer “white or brown jasmine rice” so customers can pick. Brown jasmine works especially well with grilled meats, salads and rice bowls.
  • Hold carefully. Brown rice holds well in a warmer but can dry out faster on the surface, so keep it covered.

Food service buyers usually take Thai brown jasmine rice wholesale in 10kg or 25kg bags, or 50 lb bags in markets that use pounds.

Who Buys Thai Brown Jasmine Rice Wholesale From Us

  • Health food and organic stores that want a whole grain rice with Thai origin
  • Supermarket chains adding brown rice to their own label range
  • Importers and distributors supplying Asian grocers and health shops
  • Restaurants, hotels and caterers with healthy menu options
  • Food manufacturers making brown rice flour, puffed snacks, cereal bars and ready meals

For retailers, our post on rice supplier for supermarkets covers retail packing and documents. For factories, see rice supplier for food manufacturers.

Quality Control on Every Lot

Brown rice shows every defect, so our checks on Thai brown jasmine rice wholesale lots are strict:

  1. Paddy is checked for variety and moisture when it arrives at the mill.
  2. The rice is cleaned and destoned before dehusking.
  3. After dehusking, paddy separators remove grains still in the husk.
  4. Optical colour sorters remove dark, damaged and discoloured grains.
  5. Our lab tests moisture, broken grains, paddy count, purity and foreign matter.
  6. A non-GMO lab test is done on each lot.
  7. Bags are filled, sealed and marked with the lot number and packing date.

An independent surveyor can sample and inspect at loading if you want third-party confirmation. More on our setup is on our quality control page.

Markets That Buy Thai Brown Jasmine Rice

We ship Thai brown jasmine rice wholesale worldwide, but some markets take more of it than others:

  • North America. Health food chains, Asian grocers and natural brands, often in 1kg to 2kg packs and 50 lb food service bags.
  • Europe. Organic and health shops, supermarkets building whole grain ranges, and restaurant suppliers.
  • The Middle East. Premium supermarkets and hotel kitchens, where brown Hom Mali sits alongside white Hom Mali.
  • East and Southeast Asia. Health-conscious shoppers in cities who already know Hom Mali and want a whole grain version.
  • Australia and New Zealand. Supermarkets and health stores, usually in vacuum packs.

Each market has its own label and import rules, so tell us where the rice is going and we’ll check the packing and documents fit. If you’re buying Thai brown jasmine rice wholesale for a new market, start with a mixed container so you can test demand without overstocking.

Documents and Certificates

Every shipment of Thai brown jasmine rice wholesale comes with:

  • Certificate of analysis for the lot
  • Non-GMO lab test report
  • Commercial invoice and packing list
  • Bill of lading
  • Certificate of origin
  • Phytosanitary certificate
  • Fumigation certificate
  • Halal certificate on request
  • Independent inspection certificate on request

Our post on rice export documents explains what each paper is for. If you also need organic brown rice, we sell organic jasmine rice with organic certification.

Brown Jasmine Rice for Food Manufacturers

Factories use Thai brown jasmine rice wholesale for brown rice flour, puffed snacks, cereal bars, crackers and whole grain ready meals. For these buyers, a few things matter more than they do for retail:

  • Consistent moisture, because it affects milling into flour and cooking times on the line
  • Low paddy count, because husk shows up in finished products
  • Bulk packing, usually 25kg bags with liners or jumbo bags
  • A certificate of analysis per lot, for the factory’s own QA files

We can mill to a factory’s own spec and supply on a schedule. Our page on rice supplier for food manufacturers covers that side of the business in more detail.

Price and Minimum Order

Brown jasmine rice is priced per metric ton like other Thai rice, and usually sits above white Hom Mali. It follows the Hom Mali market, which moves with the harvest and demand. We send dated offers FOB Bangkok or delivered CFR or CIF to your port. Our guide to FOB vs CIF rice price explains the terms.

Our minimum order is one 20 foot container. That container can mix brown jasmine with white Hom Mali, Riceberry, red cargo or other rice, so you don’t need to commit to 25 tons of brown rice on day one. We ask for around 5 tons per product in a mixed load. Our post on the Thai rice minimum order quantity explains how mixed containers work.

How an Order Works

Here’s how a typical order of Thai brown jasmine rice wholesale runs with us:

  1. Enquiry. You tell us the pack, quantity, plain or private label, and your port.
  2. Samples. We courier samples so you can cook and check them.
  3. Offer. We send a dated price per metric ton, FOB or delivered.
  4. Artwork. For private label, we agree the design and send a proof for sign-off.
  5. Contract and payment. Usually a deposit with the balance against documents, or a letter of credit.
  6. Milling and packing. We dehusk, sort and pack your rice close to the loading date.
  7. Inspection and loading. A surveyor can sample at loading. The container is fumigated and sealed.
  8. Documents. You receive the full document set to clear the rice at your port.

Most orders load 15 to 30 days after the contract, a little longer for new private label designs.

Why Buy Brown Jasmine Rice From a Thai Mill

Brown rice is less forgiving than white rice. Any shortcut in milling, sorting or storage shows up in the bag. When you buy Thai brown jasmine rice wholesale from a trader, the rice may have been dehusked weeks or months before it reached them, and nobody can tell you exactly when.

Buying from the mill avoids that. We buy the paddy, dehusk it, sort it and pack it ourselves, so we know the milling date and can pack it close to shipment. If you need a tighter spec, a different pack or a change to your order, you’re talking to the people who can actually do it.

Mistakes to Avoid

We see the same few problems with buyers new to Thai brown jasmine rice wholesale:

  • Ordering too much at once. Brown rice doesn’t keep as long as white. Order amounts you can sell within its shelf life.
  • Skipping vacuum or liners in hot markets. It costs a little more but saves a lot of complaints.
  • Storing it next to strong smells or in a hot warehouse. The bran picks up odours and goes stale faster in heat.
  • Calling it organic when it isn’t. Brown and organic are different claims.
  • Not checking paddy count. A few husked grains in a bag of brown rice are very visible to customers.

Frequently Asked Questions

Is brown jasmine rice the same as Hom Mali?

Yes, it’s Hom Mali rice with the bran left on. The variety and origin are the same. Only the milling is different.

How long does Thai brown jasmine rice keep?

About 9 to 12 months in a cool, dry place, and longer in vacuum packs. White rice keeps longer because it has no bran oil.

Do you sell Thai brown jasmine rice wholesale in 50 lb bags?

Yes, with liners if you need them.

Can we buy a small amount to test the market?

Yes, as part of a mixed container with other rice. We also send samples before you order.

Is your brown jasmine rice organic?

Our standard brown jasmine rice is conventional, non-GMO Thai Hom Mali. Organic jasmine rice is a separate product with its own certification.

Can you print cooking instructions on our private label bags?

Yes. We can supply tested cooking instructions for your design team to use.

What’s the difference between brown jasmine and red cargo rice?

Both are whole grain Thai rice. Brown jasmine is Hom Mali with the bran on, light brown and fragrant. Red cargo rice comes from red-bran varieties and has a deeper colour and earthier taste. Many buyers order both.

Can you mix brown jasmine and white Hom Mali in one bag?

Yes. Blends of brown and white Hom Mali are popular with shoppers who want some whole grain without the full chewiness of brown rice. Tell us the ratio and we’ll pack it.

Do you offer Thai brown jasmine rice wholesale on a regular contract?

Yes. You can take a fixed amount every month, which lets us mill fresh for each shipment and keeps your stock rotating.

Where do you ship to?

Worldwide. Asia, the Middle East, Europe, the Americas, Africa and Oceania.

Order Thai Brown Jasmine Rice Wholesale

De Thai Products 1989 Company Limited is a Thai rice miller and exporter in Chachengsao, near Bangkok’s ports. We buy Thai paddy, mill and sort it ourselves, and sell Thai brown jasmine rice wholesale to importers, retailers, restaurants and food companies worldwide.

If you’re adding whole grain rice to your range, or you’ve had trouble with stale brown rice from other suppliers, talk to us about Thai brown jasmine rice wholesale packed fresh from the mill. Send us the pack you want, how much you need, plain or private label, and your destination port. We’ll send samples and a dated offer.

Email info@dethairice.com, WhatsApp +66 81 034 6390, or use our contact page.

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